Discover 6 psychological tricks from supermarkets

Like any responsible business, supermarkets have studied the behavior of their customers and often use these tips.

1. One way doors

Entrance doors to grocery stores are usually one way. Once inside, there is no problem turning back. The client is not imprisoned, but must follow a certain path to get out – sometimes lined with special privileges.

2. First impressions count!

Many grocery stores welcome their customers with flowers. According to CNN, the idea is to let consumers know they’ve arrived at a “cool, happy place.”

4. Milky way

Do you ever stop at the grocery store for a normal pint of milk? You know that this food is rarely found at the entrance of the trade, and in fact, it is always at the very bottom.

Along the way, consumers may be tempted by other products.

5. Central Aisle

Center aisles where branded goods are found are the most profitable, CNN reports.

That’s why things like cereal and coffee are kept in the middle aisle.

However, they are often placed in the center of this aisle so that customers, regardless of the direction they take, are exposed to as many products as possible.

6. Fill it up!

The volume of shopping carts has doubled in a few decades. Small ones are often hard to find.

According to CNN, this strategy is voluntary because when humans are responsible for a hole, they psychologically need to fill it.

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